Wall Street Ramping up Interest in Sustainability
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Doing well while doing good, might just be catching on. According to this article published in the WSJ, do-good investing took a step forward in 2015 with "Sustainable Investing" going mainstream as Wall Street ramps up interest. It is thought that 2015 might well have been when sustainable investing became sustainable.
Long viewed as a niche asset class catering to wealthy individuals and institutions that wanted to avoid controversial industries such as tobacco and firearms, sustainable investing seemed to turn a corner last year. Mainstream financial firms such as BlackRock Inc. and Goldman Sachs Group Inc. jumped into the fray, launching investment products that take into account environmental, social and governance (ESG) factors. At the same time, research from Morgan Stanley and others helped dispel concerns that investors have to sacrifice returns to do good.